About - Roofing Ops Boss
Built By Roofers. Run By Marketers. Made for You.
We Started This Company Because We Lived Your Problem
We didn't learn the roofing business from a textbook. We built roofing companies from the ground up, scaling operations from $500K to over $10M in annual revenue. We've managed 100+ jobs a month. We've chased down permits, fought with insurance adjusters, lost sleep over supplement denials, and watched revenue disappear into administrative black holes we didn't even know existed.
Then we spent over 15 years mastering digital marketing, watching the industry shift from Yellow Pages to Google Maps to AI-powered search. We saw roofing contractors getting left behind, not because they couldn't roof, but because no one was helping them market and operate like a modern business.
That's why we built Roofing Ops Boss. Not as another generic agency or virtual assistant service that needs you to train them on what a drip edge is. We're roofing operations professionals and digital marketers who already know your world, your margins, your pain points, and exactly where your revenue is leaking.
Let's fix what's broken in your business.
Built by former roofing contractors — 15+ years in the business
Experienced Marketers — 15+ years online marketing
98% stay with us — Long-term partnership focus
Is Roofing Ops Boss Right For You?
This works incredibly well for some roofing contractors. It's completely wrong for others. Here's how to know:
This Is Perfect For You If:
You're doing $250k–$10M annually and want to scale
Your revenue is unpredictable — you're tired of the rollercoaster
You're losing money to operational chaos (permits, insurance, collections)
Admin consumes 20+ hours of your week
You're ready to invest $2,500–$8k monthly in real solutions
You want one partner handling marketing AND/OR operations
You're committed to 6–12 months — real systems take time
This Won't Work For You If:
You're doing under $250k yearly (different stage, different needs)
You just want cheap task execution without strategy
You expect instant results without implementing changes
You're not ready to invest in fixing root problems
You're winding down the business, not scaling
You're not willing to follow proven systems
You're looking for cheap VA in another country
You're not ready to leave the chaos
We're selective because this isn't right for everyone.
If you're looking for cheap labor or quick fixes, we're not your answer.
But if you want a complete revenue engine built by former contractors who've scaled roofing companies just like yours—let's talk.
How Do We Solve Operational & Marketing Chaos for Roofing Contractors?
We’re not consultants. We’re not another vendor. We’re former roofing contractors who built companies from $500k to $10M+—then spent 15+ years mastering the marketing and operating systems that make scaling predictable.
Who We Serve
Roofing Ops Boss works exclusively with residential and commercial roofing contractors doing $250K to $10M in annual revenue. We focus on this range because these are the companies with real growth potential that are being held back by two things: back office chaos eating their margins and outdated marketing that isn't keeping up with how homeowners search in 2025 and beyond.
If you're a roofing contractor stuck doing everything yourself, losing leads to competitors who show up faster, or watching your admin work pile up while jobs fall through the cracks, we built this company specifically for you.
See if Roofing Ops Boss is a fit for your business — take the next step.
30-45 minutes • Former contractor • Find your revenue leaks • Zero commitment
What Makes Us Different from Everyone Else
Most agencies selling to roofers have never stepped foot on a job site. Most virtual assistant companies assign you someone who doesn't know the difference between a tear-off and an overlay. You end up spending more time training them than you save.
We're the opposite. Our team includes people who have run roofing companies, managed production schedules, handled insurance supplements, and closed sales. We pair that operational experience with cutting-edge digital marketing built for how homeowners actually find roofers today, through Google Maps, AI search tools like ChatGPT, Perplexity, and Google AI Overviews, and voice search on their phones.
You get a team that understands both sides of your business: the operations that keep jobs profitable and the marketing that keeps your pipeline full.
Our Two-Engine Approach
We didn't learn roofing operations from training manuals. We lived it.
Back Office Support:
We handle your Pre-Sales, Production, and Post-Sales operations so you stop losing the 12-15% of revenue that disappears between signing a contract and collecting final payment. Permit filing in 24 hours instead of 15 days. Insurance supplement recovery at 95%+ approval rates. Final payment collection in 9-12 days instead of 45-60.
Digital Marketing:
Our four-engine marketing system covers Local Visibility on Google Maps and local search, AI Search Visibility across ChatGPT, Perplexity, Claude, and Google AI Overviews, Smart Websites built to convert visitors into booked inspections, and Speed-to-Lead with Voice AI and 24/7 website chat so you never miss another call.
Everything is month-to-month. No long-term contracts. We measure success by one thing: booked inspections and recovered revenue.
Why Contractors Trust Us
We don't ask you to take our word for it. We offer every new client a free 30-45 minute SWOT Analysis where we dig into your specific Strengths, Weaknesses, Opportunities, and Threats. You'll walk away with a written summary, dollar-specific revenue leak analysis, and a prioritized 90-day action plan, whether you hire us or not.
No pressure. No pitch. Just actionable intelligence from people who've been in your boots.
[CTA Button: Book Your Free SWOT Analysis — Limited Availability]
You're not hiring another vendor. You're getting a partner who's been where you are and knows how to get you where you want to go.
What Happens When You Schedule
Top Questions About Working With Us
How are you different from back-office services?
Quick Answer:
We provide complete marketing + operations + tech optimization built by former contractors, while traditional back-office services only handle admin tasks.
Back-office services handle your tasks. We solve your problems.
They'll answer phones and file permits. We'll fill your pipeline with qualified leads, optimize your entire tech stack, AND handle operations—all working together.
They free up your time. We grow your revenue.
Plus: You get weekly check-ins and monthly strategy calls. We're continuously optimizing what's working, fixing what's not, and adapting to your market.
Bottom line: You need both predictable leads AND flawless operations. This is the only solution that does both.
Do I have to buy both marketing and operations, or can I choose just one?
Quick Answer:
You can choose just marketing or just operations based on your needs. Many contractors start with one service.
You can absolutely choose just one service.
If you only need back-office support: We can handle all your operations—permits, materials, scheduling, inspections, insurance supplements, payment collection—without the marketing component. Investment starts at $2,500-$8,000 monthly depending on your volume.
If you only need marketing help: We can handle all your lead generation and CRM optimization—search visibility, marketing automation, smart websites, storm response, reputation management—without the operations component. Investment starts at $1,500-$2,500 monthly depending on your market.
Why we recommend combining both:
Marketing without operations = leads you can't close
Operations without marketing = efficient execution with no pipeline
When both work together, you get predictable leads AND the capacity to deliver flawlessly. That's when contractors see 3-5X ROI.
But we understand every business is different. During your discovery call, we'll assess your situation and recommend whether you need one service or both.
Many contractors start with one and add the other once they see results.
Who will I actually be working with?
Quick Answer:
Every person who speaks to your customers is US-based with excellent English—no overseas VAs speak with your customers.
Every single person who talks to your customers is US-based with excellent English.
No overseas VAs. No language barriers. No call centers.
Your customers, will hear professional, native English speakers who understand American roofing markets and represent your brand exactly how you would.
This matters because your reputation is on the line with every interaction.
How fast will I see results?
Quick Answer:
Admin relief is immediate, tech optimization in 30 days, marketing predictability in 30-60 days, complete transformation in 6-12 months.
Your timeline:
Immediate: Admin off your plate (back-office starts within days)
30 days: Tech optimization complete (CRM workflows, automation live)
30-60 days: Marketing predictability (stable cost per lead, pipeline visibility)
30-90 days: Revenue recovery (permits faster, insurance collected, payments accelerated)
6-12 months: Complete transformation (sustainable, scalable growth systems)
We solve urgent problems fast, then build long-term systems.
Weekly check-ins track your progress. Monthly calls adjust what's needed.
Where We Work
Texas Markets (Our Home)
San Antonio, Austin, Dallas-Fort Worth, Houston
We know your requirements, windstorm insurance regulations, hail season patterns (March–May), and permit processes across 50+ Texas cities.
Nationwide Coverage
Denver, Phoenix, Atlanta, Miami, Chicago, Oklahoma, Louisiana, Missouri, and more
Our US-based team handles your permits, customer communication, and insurance coordination in most all states (except Florida permits).
Limited Monthly Capacity
We only accept 2 new contractors per month to maintain service quality and give each client our full attention.
Current availability: Next opening is March 1, 2026
Current waitlist: 3 contractors
Once March slots fill, the next availability is April 2026.
Here's What Happens Next
Choice 1: Keep doing what you're doing. Fight the unpredictable revenue, operational chaos, and admin that's eating your life. Hope it gets better.
Choice 2: Schedule 30-45 minutes to see if we can fix what's broken in your business.
On the call, we'll:
- Find where you're losing money
- Show you what's fixable
- Give you solutions you can use (whether we work together or not)
- Tell you honestly if we're the right fit
- Recommend whether you need marketing, operations, or both
No pressure. No games. Just a real conversation with former contractors who've been exactly where you are.
The question isn't whether your problems can be solved.
The question is: Are you ready to actually solve them?
Schedule Your Free Revenue Assessment
- 30-45 minutes with a former contractor
- We'll find your revenue leaks
- You'll leave with actionable solutions
- Honest answer: can we help or not?
100% free. Zero commitment. No BS.
30-45 minutes • Former contractor • Find your revenue leaks • Zero commitment
Roofing Ops Boss
More Jobs. Less Chaos. More Profits.
Built by former roofing contractors. US-based team.
Not ready to talk yet?
Download our free guide: "The 10 Profit Leaks Costing Roofing Contractors $75k-$250k Annually (And How to Fix Them)"
Your Questions Answered
Do I need to switch all my software?
Quick Answer:
No—we optimize your current JobNimbus, AccuLynx, SumoQuote, or Xactimate setup.
Nope. We optimize what you're already using.
JobNimbus, AccuLynx, SumoQuote, Xactimate—you keep them all.
The problem isn't your software. The problem is if you're like most contractors your only using 30% of what it can do (causing that 20-30% lead leakage).
We unlock the other 70% through automation, integration, and training.
Same platforms. Actually working for you this time.
What if my market is different?
Quick Answer:
We customize everything based on your market, revenue level, and business challenges.
We customize everything for your situation.
We've worked in:
Competitive markets (San Antonio, Dallas, Austin)
Smaller markets
Storm-heavy regions
Year-round residential
Seasonal markets
We've optimized for contractors doing $250K (solo + 2 crews) to $10M+ (multiple teams).
During weekly and monthly calls, we adapt to your market conditions, seasonal factors, and growth goals.
Your problems are unique. Your solution will be too.
Is this just a setup, or do you stay with us?
Quick Answer:
We stay with you—this is an ongoing partnership with weekly check-ins and monthly strategy calls.
We stay with you. This is an ongoing partnership.
You get:
Weekly performance check-ins (metrics, issues, quick adjustments)
Monthly strategy calls (what's working, what's not, what's needed next)
Continuous optimization (marketing campaigns, operations workflows, tech systems)
Real-time support (you're never left on your own)
98% of contractors stay with us because it works.
What does "lead leakage" mean?
Quick Answer:
Lead leakage is when potential customers fall through the cracks due to poor follow-up, system gaps, or disorganized processes—typically 20-30% of leads for most roofing contractors.
Lead leakage happens when potential customers contact you but never become paying customers—not because they chose a competitor, but because they fell through the cracks.
Common causes:
Delayed follow-up (calling back days later instead of minutes)
Lost information (lead data in multiple places or nowhere)
Missed appointments (no automated reminders)
Incomplete handoffs (sales to operations breakdown)
No system tracking (don't know who's following up)
Most roofing contractors lose 20-30% of their leads to leakage. With optimized systems, we reduce this to under 5%.
How much does roofing marketing cost per month?
Quick Answer:
Roofing marketing typically costs $3,000-$15,000/month; most $1M-$3M contractors invest $2,500-$8,000/month with us for marketing + operations combined.
Roofing marketing typically costs $3,000-$15,000 per month depending on market competitiveness and revenue goals.
This includes SEO, paid advertising (Google Ads/LSA), reputation management, and marketing automation, plus ad spend.
With Roofing Ops Boss:
Marketing only: $1,500-$2,500 monthly
Marketing + operations: $2,500-$8,000 monthly for most $1M-$5M contractors
We review marketing performance weekly and adjust strategies monthly to maximize your return.
What CRM do most roofing contractors use?
Quick Answer:
Most roofing contractors use JobNimbus ($50250k-$5M companies) or AccuLynx ($2M-$20M+ companies), but only utilize 30% of capabilities.
Most roofing contractors use JobNimbus (most popular for $500k-$5M contractors), AccuLynx (typical for $2M-$20M+ contractors) for their primary CRM.
However, 70% of contractors only utilize 30% of their CRM's capabilities, leading to lead leakage of 20-30%.
We've worked with both platforms extensively and know how to maximize whichever you're currently using.
How long does it take to get a roofing permit?
Quick Answer:
Permits typically take 10-15 days normally, but we achieve 1-3 day average approval through daily follow-up.
Roofing permits typically take 10-15 business days in most US municipalities, but can extend to 3-4 weeks during peak season or in cities with backlogged building departments.
We file permits within 24 hours of job approval. We handle city coordination and follow up daily with municipalities.
Average approval: 3-6 days.
We've eliminated 85% of permit-related job delays for contractors doing $500k-$10M annually.
Roofing Ops Boss
Roofing Marketing & Operations That Actually Grow Your Business
More Jobs. Less Chaos. More Profits.
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